Props to The Ugly Club

I’m getting ready to launch my Kickstarter and in doing research about who’s doing great work, I came across “The Ugly Club,” a New Jersey band that’s got their Kickstarter Act together, already doubling their (admittedly low) goal of $3,000 with some to spare. I loved how they hacked their photograph to align to the Kickstarter functionality so that when you land on their Kickstarter page, their graphic points to the Like button and Tweet and “Back this campaign.” from a visual marketing perspective, it rocks. I also noticed they’re doing pretty well with over 2100 likes on their FB page. (I currently have 52 – clearly needing to get my ass in gear). They also have a link to their kickstarter page in their “About” section of their Facebook page. Anyway, Wanted to give props to whomever is running their web/digital stuff. Looks good. https://www.facebook.com/theuglyclub